Google
Polish the Stars
Client
Google
What We Did
Turnkey
Starchild
Google’s Zeitgeist (Now Google Trends) is an opportunity for Google to reflect on the media landscape at hand. In 2016 it looked toward our childhood dreams to remind us that all it takes is imagination and we can do anything.
Designed by Peter Sperrazza, it begins with a poem by Shel Silverstein in a call for someone to please polish the stars. Practical footage and CG effects and environments place the dreamer at the beginning into her own future, stepping out into a brave new world.
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